
Many working parents feel the pang of guilt around how much time they realistically get to spend with their children. Between work, nursery/school, extracurricular activities, errands, household chores and general life admin, it can sometimes feel like that special bonding time falls by the wayside. Thankfully, science says otherwise!
Rather than fretting over whether you spend “enough” time with your children, the latest research shows that when it comes to parent-child bonding, quality trumps quantity. Just 15 minutes of focused, distraction-free time together each day can make a significant difference to your child’s mental health, as well as strengthen your relationship.
The mental health landscape
Child mental health challenges are on the rise in the UK. One in six children aged 5–16 is likely to have a mental health problem, and half of all mental health issues start by age 14. While these numbers are concerning, they also show that parents have a real opportunity to make a difference. Quality, positive involvement is one of the strongest protective factors against mental health issues. And, even as a busy parent, you have the power to support your growing child and truly make a lasting difference in their emotional and mental development.
The myth of “more time”
Old-school beliefs and well-intentioned (albeit incredibly annoying) social media posts punt the narrative that being a stay-at-home parent or spending hours together is the only or best way to nurture a strong bond. But research tells a different story. Many studies now show that short, focused periods of enriched care, such as playing, reading, singing and chatting, have a greater impact on a child’s emotional wellbeing than routine care tasks. It’s not about clocking hours; it’s about being present.
The power of presence
When you give your child your undivided attention - no phone, no multitasking, no distractions - you send a powerful message: You matter. I’m here for you. I’m interested in you. This kind of presence builds trust, emotional security, and resilience. It also strengthens your relationship, making it easier for your child to open up about their feelings and experiences.
8 practical ways to make quality time count
What’s great about the “quality over quantity” approach is that you don’t need elaborate plans or hours of free time. You also don’t have to be a stay-at-home parent or try to involve your child in every task/outing to squeeze extra time in. Below are some realistic and simple ways you can practice presence with your child and make the most of the time you spend together…
Instead of “Did you have a good day?” (which invites a yes/no answer), try:
Children thrive on predictability. Scheduling “Special Play Time” daily (or weekly for teens) gives them something to look forward to. For instance, a parent who sets aside 15 minutes every evening for Lego building creates a safe space for connection. Teens might prefer a weekly coffee outing. Whatever it is, the consistency of doing it signals, “You matter to me.”
Children notice when you’re distracted, even if you’re sitting right next to them. Actor Aaron Paul shared a powerful moment with his 7-year-old daughter, in a recent interview. After apologising for being on his phone and telling her he’d no longer be on his phone when he was with her, her heartbreaking one-word response was: “Really?” That single word made him realise just how much his attention mattered to her. Simply being in the room during shared time isn’t enough. Children open up more when they feel you’re present in the room with them, mind and heart.
Giving your child the power to choose the activity, whether it’s a tea party, building a Lego masterpiece, or playing PlayStation together, shows you value their interests. The goal isn’t the activity itself, but the connection it creates. When you step into their world, you’re saying, “Your interests, thoughts and ideas matter.” That simple act of choice makes the time more meaningful and strengthens trust.
Watch what sparks joy for your child and comment on it. If they’re building a tower, say, “Wow, that’s so tall! How did you make it stand without falling?” This kind of engagement boosts confidence and encourages creativity. It’s about noticing and appreciating, not directing.
Teens may not want to “play,” but they still crave connection. Swap play for conversation by grabbing a coffee, going for a walk, or sitting in the car after school listening to music. Ask about their week and let them steer the chat. Share your world in small doses: “I had a funny moment at work today…” This makes you relatable and keeps the exchange balanced.
Connection thrives in the quiet, predictable parts of our day:
These rituals become anchors in your child’s day, reinforcing security and trust.
Why it works
Focused attention helps children of all ages feel seen and valued. This sense of belonging and security is linked to lower rates of anxiety and depression, better emotional regulation, and stronger social skills. For parents, these moments reduce stress and increase feelings of connection and competence.
Hope for busy parents
You don’t have to quit your job or clear your calendar to raise happy, resilient young people. Just 15, uninterrupted minutes a day will do. Put the phone down, tune in, and watch your relationship (and your child’s mental health) thrive.